Case study Hospitality Australia

Pizza Hut

Digital marketing for one of Australia's best-known food brands.

Digital marketing work for Pizza Hut, supporting a well-known quick-service food brand with its online presence and promotions.

Pizza Hut website by Orka Digital
Delivered Digital marketing
Client
Pizza Hut
Sector
Hospitality
Location
Australia
Engagement
Digital marketing
The story

Who we worked with, and what mattered.

01The client

Pizza Hut is one of the most recognised quick-service food brands in Australia, with ordering for delivery and pick-up handled largely online.

02The brief

In quick-service food the deal and the order button do the selling. Promotions had to be instantly readable, and the path from offer to order had to stay short on every device.

Our approach

What the work focused on.

The priorities that shaped our digital marketing work for Pizza Hut.

01

Offers that read in a glance

Bold, simple promotional creative so the deal is understood before the customer scrolls.

02

Short path to order

Keeping the route from promotion to delivery or pick-up order as direct as possible.

03

Mobile ordering

Presentation designed for the phone, where most food orders are placed.

04

A recognisable brand

Creative that stays on-brand for a household name across every campaign.

Scope of work

What we delivered.

  • Digital marketing for the Pizza Hut brand
  • Promotional and deal creative
  • Responsive ordering-focused presentation
Your project

Planning a project like Pizza Hut's? Let's talk about what would move the needle for you.

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